Tatler speaks in-depth with Korakot Kunalungkarn on TIDA’s mission to drive
When “Soft Power” becomes a national agenda, Thailand’s interior architecture industry is looking far beyond. Tatler speaks in-depth with Korakoth Kunalungkarn, President of the Thailand Interior Designers Association (TIDA), about the grand mission to elevate Thai designers into a true global “power.” Interior architecture is not just about aesthetics; it is a high-value service within the creative economy—truly competitive and ready to export world-class Thai craftsmanship.
In the face of AI disruption, how is TIDA building an ecosystem and empowering professionals—from university students to industry veterans—to think boldly, take action, and step confidently into the real world? Discover the answers and find inspiration for creating a platform where Thai interior designers are truly heard in the full interview via the link in our bio.